Are We Defining Coffee Quality Incorrectly? | Panel | PRF El Salvador
Jorge Raúl Rivera is the owner of Finca Santa Rosa and CAFEINA Specialty Coffee Bar in El Salvador.
Tony Dreyfuss is the co-founder and President of Metropolis Coffee Company in Chicago, Illinois. He has over 20 years of experience in specialty coffee, including retail, wholesale, sourcing, and roasting. He believes that coffee should provide enough value to sustain everyone along the chain and that it should be enjoyable.
Nicole Battefeld is a barista, roaster, trainer, competitor, and influencer based in Berlin. She also serves as Social Media Manager and Head of Education for Rancilio Germany. Nicole competes in barista and cocktail competitions globally, works with various coffee brands to promote products and initiatives through social media and events, hosts the "She's the Barista" podcast and writes prolifically on her coffee blog.
This panel discussion provides insight into the definition of coffee quality, the factors and people involved, as well as the metrics used to measure it.
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